Read these Case Studies 

How they get more sales(Admissions) from face book Ads

Case Study 1: Beaconhouse School System

Business: Beaconhouse School System (Private School Network in Pakistan)

• Objective: Increase student admissions for the new academic year and boost brand visibility across multiple campuses in Pakistan.
  
  

• Budget: PKR 150,000 per month on Facebook ads
  
  

• Campaign Strategy: Beaconhouse utilized Facebook’s carousel and video ads to showcase their educational facilities, extracurricular activities, and student success stories. Ads were targeted to parents of children aged 3-18 years in cities like Karachi, Lahore, and Islamabad.
  
  

• Results:
  
  

  • New Admissions: A 25% increase in student enrollments at their campuses during the targeted admissions period.
    
    

  • Engagement: 5,000 new followers on their Facebook page, with over 1,000 likes and 300 comments on each ad.
    
    

  • Audience Growth: Reached more than 200,000 parents, leading to higher awareness of their diverse programs and extracurricular offerings.
    
    

  • ROI: For every PKR 1,000 spent on Facebook ads, Beaconhouse reported around PKR 15,000 in additional revenue from new enrollments.
    
    

Testimonial:
"Facebook ads allowed us to showcase the value and diversity of our programs. We saw significant engagement and were able to attract a larger number of prospective students and parents to our campuses."

Case Study 3: The International Grammar School & College

Business: The International Grammar School & College (Private School Network)

• Objective: Promote the school’s bilingual programs and extracurricular activities to attract more enrollments
  
  

• Budget: PKR 50,000 for a 2-month campaign
  
  

• Campaign Strategy: They used Facebook video ads featuring testimonials from parents and students, highlighting the school's bilingual programs, high academic standards, and emphasis on extracurricular activities like sports and arts.
  
  

• Results:
  
  

  • New Enrollments: A 15% increase in student enrollments compared to the previous year.
    
    

  • Engagement: 3,000 likes and 500 shares on their promotional videos.
    
    

  • Audience Growth: 2,500 new followers on their social media platforms.
    
    

  • ROI: For every PKR 1 spent on ads, the school earned PKR 10 in tuition fees.
    
    

Testimonial:
"The use of Facebook ads allowed us to showcase what makes our school special, and the direct engagement from parents was invaluable in attracting new students."

Case Study 5: International School of Karachi

Business: International School of Karachi (Private International School)

• Objective: Increase awareness and drive enrollments for international curricula (IB, A-Level)
  
  

• Budget: PKR 250,000 for a 4-month campaign
  
  

• Campaign Strategy: The International School of Karachi used targeted Facebook ads to attract expatriate families and affluent Pakistani families interested in international curricula. They highlighted the diversity of their student body, world-class faculty, and global recognition of their educational programs.
  
  

• Results:
  
  

  • New Enrollments: 100 new enrollments for the upcoming academic year.
    
    

  • Engagement: The campaign received 12,000 likes, 2,000 comments, and 1,500 shares.
    
    

  • Audience Growth: 7,500 new followers across social media platforms.
    
    

  • ROI: Every PKR 1 spent on ads generated PKR 25 in revenue from new tuition fees.
    
    

Testimonial:
"Facebook ads helped us reach the international community in Karachi and provided them with a detailed view of our school’s offerings. We saw great results, with a higher than expected number of enrollments."